Ramadhan Delight for Underprivileged Kids at eCcurve

the eCurve Management team together with special guests from Badan Kebajikan Siti Khadijah at eCurve's CSR event.
the eCurve Management team together with special guests from Badan Kebajikan Siti Khadijah at eCurve’s CSR event.

With the festive spirit of Aidilfitri in the air and a joyous atmosphere all around, eCurve recently brought celebratory cheer to a group of orphans and underprivileged children from Badan Kebajikan Siti Khadijah, Kota Damansara.

The 20 kids along with their caretakers were treated to a fun day out at the entertainment-centric mall, which saw a line-up of entertaining activities organised for the young guests to enjoy.

Kicking off the outing with a trip to eCurve’s CP Arcade, the children’s delight was clearly visible as they tried out the various rides and video games available with cheerful laughter and glee. Their excitement continued as they were then ushered to the mall’s Centre Atrium, where the scenic life-sized 3D displays featuring Middle Eastern landscapes immediately captivated their imagination.

 Kids from Badan Kebajikan Siti Khadijah playing around with the realistic 3D art display and props of various Middle Eastern backdrops at eCurve.
Kids from Badan Kebajikan Siti Khadijah playing around with the realistic 3D art display and props of various Middle Eastern backdrops at eCurve.

The mood was one of eager anticipation as the highlight of the evening began. Featuring a group of talented dancers, the specially-choreographed Raya Musical Performance captivated the young audience with the Middle Eastern-style dances with a modern twist, complete with rhythmic moves and bright costumes.

 The Raya Musical Performance which captivated the young audience with the Middle Eastern-style dances.
The Raya Musical Performance which captivated the young audience with the Middle Eastern-style dances.

Azizul Hisham Ahmad, Centre Manager of eCurve, said, “It has been a delight to share the joys of Raya with our young friends from Badan Kebajikan Siti Khadijah. Seeing the children’s gleeful faces and listening to their cheers certainly reminded us of the true meaning of Raya. We hope the activities, performance and surprises we prepared specially for them made the celebration a little more meaningful for them this year.”

The evening culminated in the children each receiving special goodie bags and duit Raya from the eCurve management team. The guests then adjourned to Ayam Penyet AP for a delicious buka puasa dinner.

Gina Long Ahmad, Assistant General Manager, Leasing and Advertising and Promotions of eCurve handing out Duit Raya and Raya goodies to kids from Badan Kebajikan Siti Khadijah.
Gina Long Ahmad, Assistant General Manager, Leasing and Advertising and Promotions of eCurve handing out Duit Raya and Raya goodies to kids from Badan Kebajikan Siti Khadijah.

Themed Star-Studded Aidilfitri Celebration, eCurve’s Raya campaign takes place from June 10 till July 10, 2016. Fans will not want to miss thrilling performances by celebrity

artistes, every Saturday and Sunday at 5pm. Catch Ayda Jebat and Black as these renowned performers put on an unforgettable show at eCurve’s Centre Atrium.

In addition, throughout the campaign, shoppers who spend RM200 and above in a maximum of two receipts on the same day will be entitled to redeem an exquisite Turkish doormat and limited edition Raya packets courtesy of eCurve. All redemptions are subject to terms and conditions and valid while stocks last.

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