Proton announces availability of two new Exora variants

Proton Holdings Bhd has announced the availability of two new variants of Malaysia’s first multi-purpose vehicle (MPV), Exora.

In a statement yesterday, Proton said the MPV has an all-new 1.6-litre Campro charge fuel efficiency (CFE) engine with performance comparable to that of a two-litre engine.

“The Exora Bold Premium and Exora Prime models will only be available for registration by the second week of January 2012,” it said.

Its group managing director, Syed Zainal Abidin Syed Mohamed Tahir, said the CFE engine was available in the new Exora Bold Premium and the top-of-the-line Exora Prime model that would have a continuously variable transmission (CVT) The Prime 1.6 Premium is retailed at RM88,998 and the Bold 1.6 Premium CVT at RM79,998.

The other variant, 1.6 Standard MT, is priced at RM59,998 and Bold 1.6 Executive MT RM70,998.

Proton said since it was first launched in April 2009, a total of 65,049 units of the Exora had already been registered with it receiving some 82,854 bookings.

“The Exora has a monthly sales average of 1,800 units and with the introduction of Exora Bold Premium and Exora Prime, the company is optimistic of securing a monthly sales volume of 2,000 units,” it said.

The popularity of Exora was also evident in other Proton markets. Last year, the Exora was the only MPV named as one of the top ten cars in Thailand by a renowned English newspaper in Bangkok.

This year, the Exora Star won two awards in Indonesia — Best Budget MPV 2011 at the Indonesian Automotive Awards and Best Small MPV 2011 by MobilMotor magazine’s ICOTY (Indonesian Car of the Year).

– Bernama