Epson has signed a global sponsorship agreement to become Official Office Equipment Partner to Manchester United, one of the world’s most famous football clubs which is effective immediately.
Epson, one of the leading manufacturers of printers, projectors and scanners worldwide, supplied Manchester United with its equipment throughout Old Trafford and the deal will see to that Epson align its brand with the world-class club and raise its profile in Europe and globally wherever the club is followed.
The partnership was launched at Old Trafford on 26 November, just before Saturday’s game against Blackburn Rovers, with manager Sir Alex Ferguson, chief executive David Gill and the entire first team squad in attendance.
“The partnership with Manchester United aligns Epson with an exciting and globally recognised brand, bringing us closer to our customers worldwide. Leading the way through constant creativity and innovation both brands share a commitment to achieving the highest standards. Our vision to excite and inspire customers is represented by Manchester United’s success on the pitch and the unique printer and projector technologies for which Epson is renowned.” Said Epson’s Global President, Mr Minoru Usui.
Epson expects the agreement to allow the brand to get closer to its customers and their passions. Epson believes in giving something back to the communities in which it operates and there are strong synergies with Manchester United, who also has a strong community spirit and is well-known for its local community programmes.
Local Initiatives
Epson Malaysia will be supporting the sponsorship by allowing Epson customers and fans of Manchester United in Malaysia to benefit from some of the great opportunities that comes with the partnership.
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Jimmy Tan
