Generali Malaysia launches inaugural run event advocating social causes

Generali Malaysia has launched Generali Malaysia Run 2024 to encourage Malaysians to live a healthy lifestyle and give back to the community. The inaugural run event is set to kick off at Dataran Putrajaya on 19^th May 2024.  

With the theme “Run with a Purpose”, Generali Malaysia will be partnering with 3 non-governmental organization (NGO) partners to advocate 3 important social causes that align with its sustainability agenda. The partnering NGOs include the PINTAR Foundation for children, the Malaysian Nature Society for environmental protection, and the National Cancer Society Malaysia for cancer awareness.

A Journey Towards Health and Social Impact

During the signing ceremony with NGO partners, Fabrice Benard, Chief Executive Officer of Generali Insurance Malaysia Berhad and Country Head for Generali Entities in Malaysia shared that Generali Malaysia Run 2024 is in line with the company’s brand promise to be a Lifetime Partner. It supports runners in their journey to run for better health and at the same time champion a social cause close to their heart. 

“It is truly inspiring to see the ongoing efforts of our NGO partners in fighting for their good cause. Through Generali Malaysia Run 2024, we are taking a step forward to create a community in action and join our NGO partners in their journey to make a meaningful difference. We want all our runners to unite over a good cause, and empower them to run for the purpose they believe in,” Fabrice added. 

Together with all runners, Generali Malaysia will be contributing to the 3 NGO partners. Runners will not only get to choose from 3 different run T-shirts to support their preferred NGO and cause, but also learn more about the social causes through a line up of engaging activities held during the run day. 

Registration for Generali Malaysia Run 2024 is now open until the 17th of May 2024, offering three categories for both physical and virtual runs.

Physical Run Categories & Super Early Bird Price

1. 21.1km Competitive Half Marathon (Men & Women Open; Men & Women Veteran): RM55 per runner
2. 12km Competitive Run (Men & Women Open): RM45 per runner
3. 6km Fun Run (3 – 70 years old): RM35 per runner

Virtual Run Categories & Early Bird Price

1. 21.1km Competitive Half Marathon (Men & Women Open; Men & Women Veteran): RM65 per runner
2. 12km Competitive Run (Men & Women Open): RM55 per runner
3. 6km Fun Run (3 – 70 years old): RM45 per runner

Runners who register for physical run will receive run entitlements consisting of an Ultron event jersey and race bib (with timing chip for 12km and 21.2km), and upon completing the run, they will receive a finisher medal,  e-certificate, light refreshment and finisher jersey (for 21.1km finishers). The race pack collection for physical runners is scheduled to be held at Decathlon KLCC, from 10^th – 12^th May 2024, 11am – 6pm. Every participant who collects at Decathlon store will receive a RM10 Decathlon cash voucher. For physical runners, delivery of race kit is available at additional charges of RM9.99 (West Malaysia) and RM14.99 (East Malaysia).

Runners who are unable to make it on the physical run can join the Virtual Run category and run at their own convenience at any location, from 19^th May 2024 – 19^th June 2024. They can submit their distance and time via JomRun app to obtain the event jersey, finisher medal and finisher jersey (for 21.1km finishers). 

Registration for Generali Malaysia Run 2024 is open at Physical Run and Virtual Run. Runners are encouraged to follow Generali Malaysia on Facebook and Instagram for further updates.