CARiNG Pharmacy highlights autism awareness in Raya campaign

In the spirit of Aidilfitri, CARiNG Pharmacy has launched its “Syawal di Hati, Kenangan Abadi” campaign, a meaningful initiative that promotes inclusivity while celebrating the festive season. This year, CARiNG collaborates with award-winning Malaysian savant artist Wan Jamila Wan Shaiful Bahri, widely known as ARTJAMILA, to introduce a special edition Raya packet (sampul duit raya) featuring her unique artwork titled The Joy of Raya. The initiative not only showcases ARTJAMILA’s vibrant and expressive art but also raises awareness about autism and the importance of embracing neurodivergent talents.

“As a brand that values community engagement, CARiNG Pharmacy is honored to collaborate with ARTJAMILA. Months of careful planning went into ensuring her artwork was accurately represented, staying true to her artistic expression while aligning with the campaign’s mission to celebrate and uplift neurodivergent talents,” stated CARiNG Pharmacy.

Spreading Awareness Through Creativity

Renowned for her distinctive artistic style, ARTJAMILA expressed her enthusiasm about the collaboration, emphasizing how art can be a powerful medium for inclusivity.

“I am truly honored to work with CARiNG Pharmacy, as this campaign allows me to share my art and story with a wider audience. I hope my work inspires others and helps raise awareness about inclusivity, creativity, and the beauty of diversity,” said ARTJAMILA.

Her artwork, The Joy of Raya, encapsulates the warmth and festivity of the season, bringing together colors, patterns, and cultural motifs that reflect the spirit of Aidilfitri. The limited-edition Raya packets will serve as more than just festive envelopes—they will also be symbols of appreciation for neurodivergent individuals and their unique contributions to society.

A Campaign for Social Good

Beyond the release of the exclusive Raya packets, CARiNG has planned a series of initiatives under the Syawal di Hati, Kenangan Abadi campaign. The campaign is built around four key pillars—contributing to the community, promoting a healthy lifestyle, celebrating self-care, and fulfilling Raya needs. In line with these objectives, CARiNG is set to roll out educational efforts, interactive engagements, and special promotions that further reinforce its commitment to social impact.

The company has long been an advocate of inclusive initiatives, supporting individuals from all walks of life and abilities. Through this campaign, CARiNG continues to provide opportunities for meaningful collaborations that highlight talent, foster understanding, and create lasting impact.

Festive Cheer with Exclusive Promotions

Adding to the celebration, CARiNG, in partnership with Georgetown Pharmacy and Wellings Pharmacy, will be hosting the Syawal di Hati, Kenangan Abadi Riang Ria Raya Sale from 7 March to 7 April 2025. During this period, customers who spend RM30 and above will receive the limited-edition ARTJAMILA Raya packets for free, making their festive shopping experience more memorable. The campaign not only brings festive joy to shoppers but also strengthens CARiNG’s mission of making a difference in the community through thoughtful collaborations and meaningful engagements.

For more information about the campaign, visit CARiNG’s website and follow its official social media channels on Facebook, Instagram, TikTok, and X. To learn more about ARTJAMILA and her work, visit her official website and social media platforms.