Devialet debuts first flagship store at Pavilion KL

In a bold move to strengthen its footprint in the Asia-Pacific region, Devialet, the world-renowned French acoustic engineering house, has officially opened its first standalone store in Malaysia. The milestone event, held at Pavilion Kuala Lumpur, was graced by Jacques Demont, Chief Executive Officer of Devialet, and Martin Ku, Regional Director of Devialet Asia-Pacific.

This strategic expansion marks an important chapter in the brand’s mission to bring cutting-edge audio experiences to discerning consumers worldwide. Nestled in the vibrant heart of Bukit Bintang, Pavilion Kuala Lumpur — already recognised as a premier lifestyle and retail destination — provides Devialet with an ideal platform to captivate Malaysia’s growing community of audiophiles and tech enthusiasts.

“Malaysia is a dynamic and fast-growing market for high-end consumer technology,” Demont remarked at the launch. “We’re thrilled to introduce our unique audio universe to Malaysian consumers and redefine the way they experience sound.”

An exclusive showcase of sonic masterpieces

The newly minted boutique serves as an immersive sanctuary for sound lovers, offering visitors the chance to encounter Devialet’s celebrated range of high-fidelity audio innovations. Among the standout products on display are the award-winning Devialet Phantom speaker, renowned for its ground-breaking design and room-filling acoustics, and the sophisticated Devialet Dione soundbar, engineered to transform home entertainment experiences.

In line with the brand’s commitment to excellence, the store invites patrons to engage with the technology firsthand, allowing them to appreciate the nuanced craftsmanship and acoustic precision that have become synonymous with the Devialet name.

French sophistication redefined

Reflecting the elegance of its European origins, the Kuala Lumpur store is a visual embodiment of Devialet’s refined design philosophy. Inspired by the sleek aesthetics of its Singaporean counterpart, the boutique exudes understated luxury with its monochromatic colour scheme, sleek contemporary materials, and minimalist layout.

This meticulous attention to design extends beyond aesthetics, crafting an atmosphere where innovation meets artistry. The thoughtfully curated environment ensures that visitors not only hear the difference in Devialet’s audio engineering but also see and feel the brand’s dedication to immersive, sensory excellence.

Devialet’s entry into Malaysia is a calculated move that underscores its ambitions to dominate the high-end audio market across Southeast Asia. With a reputation for pushing the boundaries of sound performance and design, the French audio powerhouse is poised to attract a new generation of Malaysian consumers seeking premium audio solutions.