In their usual Ramadan tradition, Maggi is providing nourishment for more than 120,000 Malaysians to its savoury rice porridge Maggi ‘bubur lambuk’ as a wholesome meal for buka puasa (breaking of fast).
The activity is part of Nestle Malaysia’s RM15 million contribution towards COVID-19 relief efforts under its Nestle Cares initiative, in line with the company’s commitment to support Malaysians during these challenging times.
This year, more than 120,000 bowls of Maggi ‘bubur lambuk’ are distributed along with 20,000 Nestle food and beverage packs to B40 families and students, underprivileged communities including orphanages and welfare homes.
The meals were also distributed to healthcare practitioners and other frontliners including Polis Di Raja Malaysia and Malaysian Armed Forces, who have been instrumental in the nation’s fight against the Covid-19 pandemic.
Nestle Malaysia Berhad chief executive officer Juan Aranols said the company is dedicated to doing its part in helping Malaysians navigate through these difficult times on its various initiatives.
“This is our commitment to support vulnerable communities as part of our Nestle Cares Covid-19 relief program. Ramadan is a time for compassion and generosity and we hope that this effort by Maggi will make a positive dLifference for many, as will other initiatives across Nestle brands. All these initiatives will continue reflecting Nestle’s purpose of enhancing quality of life and contributing to a healthier future, and our specific commitment to support Malaysian families in these times of need,” he said.
Nestle Malaysia Berhad business executive officer (Maggi) Geetha Balakrishna said, “This year it is all the more important for us to give back to those in need, as well as to show our humble appreciation to the front-liners who have been working so hard in these trying times.”