APU hosts ‘Smile Fest’ to champion mental well-being and animal welfare

APU hosts 'Smile Fest' to champion mental well-being and animal welfare

The Asia Pacific University of Technology & Innovation (APU) officially kicked off its highly anticipated APU Smile Fest: Euphoria Expedition, a three-day, student-led programme promoting mental well-being, physical fitness, and animal welfare.

The event, held from 3 October to 5 October 2024 at APU’s campus in Technology Park Malaysia, was launched by DYMM Tengku Permaisuri Selangor, Tengku Permaisuri Hajah Norashikin.

With a strong focus on health and sustainability, the festival highlights APU’s commitment to community impact through charitable and environmental efforts.

APU Smile Fest highlights mental health and fitness

APU hosts 'Smile Fest' to champion mental well-being and animal welfare

The APU Smile Fest, in alignment with Sustainable Development Goal 3 (Good Health and Well-being), features various activities designed to promote mental and physical health.

Over the first two days, attendees can enjoy an on-campus bazaar packed with interactive booths and activities.

The event wraps up with a night run, encouraging participants to engage in physical exercise while raising awareness about mental health.

APU hosts 'Smile Fest' to champion mental well-being and animal welfare

APU’s Chief Executive Officer, Datuk Parmjit Singh, emphasised the university’s mission to create impactful experiences for students.

“At APU, we believe in creating impactful experiences that go beyond academics.

Our students’ active involvement in initiatives like APU Smile Fest exemplifies their commitment to not only personal growth but also making meaningful contributions to society,” Singh said.

Commitment to animal welfare and sustainability

APU hosts 'Smile Fest' to champion mental well-being and animal welfare

In addition to its focus on mental well-being, APU Smile Fest places significant emphasis on animal welfare.

Tengku Permaisuri Selangor, Royal Patron of the Society for the Prevention of Cruelty to Animals (SPCA) Selangor, witnessed a mock cheque presentation of RM30,000 to support SPCA’s ongoing initiatives.

APU students have been dedicated volunteers at SPCA Selangor since 2016, contributing over 700 volunteers and raising RM50,000 in funds and animal food.

Christine Chin, Chairman of SPCA Selangor, acknowledged APU’s long-standing commitment, stating, “The support from APU’s students has made a significant impact on our shelter’s ability to care for stray animals and promote awareness in the community.”

APU hosts 'Smile Fest' to champion mental well-being and animal welfare

In addition to their work with SPCA, APU students have spearheaded various sustainability efforts, including partnerships with the Malaysian Conservation Alliance for Tigers (MYCAT) and collaborations with Greenpeace Malaysia to address forest conservation and climate change.

For over a decade, APU has demonstrated its commitment to charitable and sustainable initiatives. From flood relief efforts to outreach for Indigenous communities, the university’s students continue to embody the values of service and sustainability.

Closing the ceremony, Datuk Parmjit Singh expressed gratitude to DYMM Tengku Permaisuri Selangor for her support.

“The entire APU community is immensely grateful to DYMM Tengku Permaisuri Selangor for gracing the launch of this meaningful programme. Her passion for championing such important initiatives is an inspiration to all of us,” he said.

As APU Smile Fest continues to grow, it serves as a testament to the university’s dedication to both student development and social responsibility.


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APU Smile Fest promotes mental health, fitness, and animal welfare. The event supports SPCA Selangor and highlights APU’s sustainability efforts.

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