Immersio 2024: A stunning new media art festival

Immersio 2024 has officially launched, bringing an awe-inspiring celebration of new media art to GMBB, Kuala Lumpur, from 22 November to 22 December 2024.

The festival, led by renowned collective Filamen, merges technology and creativity to spotlight Southeast Asia’s rich cultural heritage through a theme aptly titled Maya—meaning illusion, magic, and virtual.

With over 50 digital artworks and installations from 32 artists across the region, Immersio 2024 offers an immersive three-part experience, redefining storytelling in the digital age.

A spectacle of art and technology

The Maya Exhibition, curated by Koh Kai Ting, forms the festival’s heart, presenting a journey through four thematic lenses: Chronopolitics, Quest, Diaspora, and Symbiosis.

Each framework explores the intricate balance between tradition and technology.

Featured artists include Arrvin Raj, Suzy Sulaiman, and international contributors such as Japan’s Kinnara: Desi La and Thailand’s Pavee.

These works provoke thought and reimagine Southeast Asia’s social and cultural landscapes.

Beyond the exhibition, Malaysia and Southeast Asia Collectives amplifies regional voices, with 10 curated spaces showcasing collectives like Kapallorek (Perak), Mud Layar (Selangor), and 084Visual (Vietnam).

Each brings a unique interpretation of Maya, demonstrating how cultural futurism evolves through creative technology.

Immersio nurturing future talent

A dedicated section, iNYALA, celebrates emerging artists from institutions like The One Academy and Universiti Sains Malaysia (USM).

This platform highlights fresh perspectives and experimental ideas, solidifying Immersio’s commitment to cultivating future leaders in new media art.

Co-founder Abdul Shakir reflected on the festival’s evolution: “Immersio is about breaking boundaries and creating a space where creativity flourishes.

This year’s expanded vision unites regional artists and technologists while embracing our local roots.”

Lim Ying Hui, GMBB’s General Manager, shared her passion for supporting local creative arts:
“Community is at the core of what we do. Immersio fosters growth and empowers artists, embodying the spirit of #MoreTogether.”

Immersio 2024 invites visitors to experience an extraordinary fusion of art and technology, celebrating the diversity of Southeast Asia’s cultural heritage.

Don’t miss this opportunity to explore groundbreaking installations and support innovative talent shaping the future of new media art.

Event Details:

• Dates: 22 November – 22 December 2024 (Closed Mondays)
• Time: 11:00 AM – 8:00 PM
• Venue: GMBB, Level 5, Jalan Robertson, Kuala Lumpur
• Tickets: RM20 (Standard), RM5 (Children, Seniors, PWD)

Tickets can be bought at this link.

For the latest updates about IMMERSIO 2024, follow us @wearefilamen on Facebook and Instagram.