CIGA DESIGN unveils Year of the Snake timepiece

The Chinese zodiac, a cornerstone of Eastern culture, takes center stage in CIGA DESIGN’s latest masterpiece: the Year of the Snake timepiece. As 2025 ushers in the Year of the Snake, this luxury watch captures the essence of zodiac culture with unparalleled artistry and precision. Unlike conventional zodiac-themed watches, which often reduce the zodiac to mere symbolism, CIGA DESIGN infuses life and vitality into its creations, reflecting the Eastern belief that each zodiac animal is a living entity intertwined with personal identity.

At the heart of the watch lies a sculptural representation of a snake, dynamically rotating to signify its vitality. This golden snake, meticulously crafted with satin-textured gold plating, serves as both an artistic centerpiece and a functional timekeeper. Using the brand’s patented “Non-Synchronous Follower Technology,” the snake’s head points to the hour while its tail gracefully marks the minutes. This innovation transforms time-telling into an experience of movement and harmony, echoing the wisdom and vitality that the snake symbolizes in Chinese culture.

Redefining Tradition with Jadeite and Modern Aesthetics

To further embody the richness of zodiac culture, the Year of the Snake watch is housed in a case made of jadeite, a material revered for its warmth and deep cultural significance in the East. This choice elevates the watch beyond a mere accessory, imbuing it with the spiritual depth and timeless appeal of traditional craftsmanship. The jadeite’s gentle luster harmonizes with the dynamic golden snake, creating a stunning juxtaposition of modern design and historical resonance.

The watch face features an abstract pattern reminiscent of snake scales, adding texture and depth to the design. Together, these elements celebrate the prosperity, wisdom, and vitality that the snake represents, while also appealing to contemporary tastes. The result is a timepiece that seamlessly integrates the timeless allure of Eastern culture with the cutting-edge innovation of modern watchmaking.

A Showcase of Precision Craftsmanship

CIGA DESIGN’s Year of the Snake watch will be available in Malaysia starting January 2025, exclusively at Red Army Watches (RAW) boutiques in Pavilion Kuala Lumpur and 1Utama Shopping Centre. Known for curating exceptional independent watch brands, RAW provides a platform for enthusiasts to explore the artistry and mechanical precision of timepieces like this one.

Founded in 2016, CIGA DESIGN has rapidly gained recognition as a global leader in original designer watches. The brand adheres to Bauhaus principles of minimalist design and functional aesthetics, redefining traditional watchmaking by emphasizing cultural, environmental, and humanistic values. This commitment has earned CIGA DESIGN 17 international design awards, further solidifying its reputation for innovation and excellence.

Redefining Watchmaking

CIGA DESIGN and RAW share a common vision: to redefine the watch industry by prioritizing meaningful storytelling and accessible luxury. With over 15 years of experience in watch retail, RAW brings together a curated selection of independent mechanical watch brands, each with its own unique narrative and uncompromising quality.

The Year of the Snake timepiece is a testament to this philosophy, offering a harmonious blend of tradition, design, and functionality. Whether as a collector’s item or a statement piece, it embodies the spirit of the zodiac while pushing the boundaries of contemporary watchmaking.

For more information on this extraordinary watch, visit Red Army Watches’ official website or explore their boutiques in Pavilion Kuala Lumpur and 1Utama Shopping Centre.