Fiuu: Revolutionising digital payments in Malaysia and beyond

In Malaysia’s fast-paced financial ecosystem, Fiuu has emerged as a game-changer, handling an impressive RM 44 billion in annual processing volume.

This positions Fiuu as the nation’s largest payment services provider, driving innovation and convenience for businesses and consumers alike.

Since its inception in 2005, Fiuu has consistently pushed boundaries, leveraging advanced technologies to process over 650 million transactions annually.

With a focus on inclusivity, scalability, and cutting-edge solutions, Fiuu is shaping the future of cashless commerce in Southeast Asia.

Fiuu: The backbone of Malaysia’s digital economy

At the heart of Fiuu’s success lies its ability to cater to a diverse range of businesses, from small SMEs to multinational enterprises.

Approximately 70,000 merchants across sectors like retail, F&B, transportation, and utilities rely on Fiuu’s holistic payment solutions.

Every day, Fiuu processes over 1.8 million transactions, enabling millions of Malaysians to enjoy effortless payments for everything from shopping to dining out.

“Our RM 44 billion annual processing volume reflects the trust and confidence that businesses and consumers have in our platform,” said Eng Sheng Guan, CEO of Fiuu.

“We are proud to serve as the backbone of Malaysia’s digital payment ecosystem.”

One of Fiuu’s standout innovations is its single API integration, which simplifies onboarding for merchants and reduces operational complexities.

As the first payment provider in Malaysia to enable DuitNow interoperability across e-wallets and banks, Fiuu has set new standards for accessibility and convenience.

“Continuous innovation is at the heart of what we do,” Eng added.

By introducing features like automated digital onboarding, Fiuu empowers smaller businesses to adopt cashless technologies almost instantly.

This not only boosts financial inclusivity but also creates new growth opportunities for SMEs.

Fiuu’s impact beyond borders

Fiuu’s influence extends far beyond Malaysia’s borders.

With a strong presence in key markets such as Singapore, Thailand, Indonesia, and Vietnam, the company is strategically positioned to capitalise on Southeast Asia’s projected USD 295 billion digital economy by 2025.

Partnerships with leading brands highlight Fiuu’s versatility and reliability.

For instance, its collaboration with Foodpanda introduced hassle-free DuitNow Online Banking/Wallets integration, enhancing user convenience.

Similarly, Nando’s adoption of Mastercard Click-to-Pay through Fiuu’s platform has elevated the dining experience for customers.

During peak transaction periods, such as major sales events and seasonal campaigns, Fiuu’s platform demonstrates exceptional resilience.

It supports large-scale merchants with monthly transaction volumes ranging from RM10 million to over RM100 million, underscoring its scalability and dependability.

Looking ahead, Fiuu plans to expand its services, strengthen global partnerships, and invest in next-generation payment solutions.

Innovations in areas like card instalments, digital onboarding, and API integrations will ensure Fiuu remains at the forefront of the industry.

“Digital payments are no longer optional. They are the foundation of modern commerce and convenience,” Eng emphasised.

“As Southeast Asia’s economy continues to grow, Fiuu is committed to leading this digital transformation.”

Fiuu has proven itself as a transformative force in Malaysia’s digital payment landscape, processing RM 44 billion annually and empowering businesses of all sizes.

Its innovative solutions, strategic partnerships, and commitment to financial inclusivity make it a leader in the region’s rapidly growing digital economy.

For more information visit Fiuu.