Safi empowers women with scholarship fund

Safi, Malaysia’s leading halal beauty brand, has relaunched its Biasiswa Siswi Safi Scholarship Programme, allocating up to RM1 million to support Malaysian female students in public universities.

Now in its second year, the initiative offers up to RM40,000 per recipient, empowering young women to pursue higher education without financial barriers.

Launched via an emotive Raya film on 1 March 2025, the programme reflects Safi’s commitment to fostering ambition and opportunity.

By easing financial burdens, Safi strengthens communities, enabling women to achieve their academic and professional dreams, shaping a brighter future for Malaysia.

Safi’s commitment to women’s education

The Biasiswa Siswi Safi Scholarship targets Malaysian women aged 18-25, enrolled in public universities with a minimum 3.0 CGPA.

Kazlina Mohd Kassim, Safi’s Brands and Insights Specialist, emphasised its impact.

“Education transforms lives,” she said.

“We aim to remove barriers preventing girls from reaching their potential.”

Applications, open until 30 June 2025, are accessible via biasiswasiswisafi.com.my.

Unlike many scholarships, recipients face no contractual obligations post-graduation.

Instead, Safi offers career development, including internships and priority for its Management Trainee Programme. This flexibility fosters independence while opening professional pathways.

The selection process includes a video submission and an immersive boot camp, assessing leadership, creativity, and critical thinking.

Last year, over 900 women applied, highlighting the demand for such support.

Aishah Umairah Binti Ariffin, a 2024 recipient from Universiti Putra Malaysia, shared, “The scholarship relieved my family’s burden, letting me focus on studies.”

Safi will promote the programme through April and May 2025 outreach. Two-day roadshows will visit UiTM Puncak Alam, UKM Bangi, UPM Serdang, UTM Skudai, and UUM Sintok.

Single-day events will cover 15 campuses nationwide, from Klang Valley to Sabah. A Safi Raya Roadshow at IOI City Mall Putrajaya, 23-27 April, will feature scholarship booths and giveaways.

Safi: Broader community impact

Malaysia’s young women often face financial and societal hurdles in pursuing higher education.

Safi’s programme addresses these, aligning with national goals to boost female participation in academia and leadership.

The Raya film, blending emotional storytelling with the scholarship launch, resonates with communities, highlighting women’s aspirations.

Safi’s roadshows ensure accessibility, reaching rural and urban students alike, fostering inclusivity across diverse regions.

As Malaysia’s top halal beauty brand, Safi leverages its platform to drive social good.

The scholarship’s success last year, with hundreds of applications, reflects a growing need for targeted educational support, particularly for women in public universities.

By offering career opportunities alongside funding, Safi prepares recipients for professional success, contributing to a skilled, empowered workforce.

This holistic approach strengthens community resilience and economic growth.

Safi invites eligible students to apply by 30 June 2025 at biasiswasiswisafi.com.my. Universities and communities are encouraged to spread awareness about the programme.

The Biasiswa Siswi Safi Scholarship Programme is a beacon of hope, transforming lives through education.

By supporting Malaysia’s young women, Safi builds stronger communities, ensuring opportunities for all to thrive academically and beyond.