SCENTIFY: Enchanteur unveils new fragrance collection

Experience the mundane transformed into a fragrant delight with SCENTIFY by Enchanteur, the latest fabric freshener collection from Malaysia’s beloved perfume brand.

To celebrate this exciting launch, a remarkable 24-hour ironing event took place at MYDIN Hypermarket USJ, featuring 80 dedicated “ironing enthusiasts” smoothing out wrinkles from over 10,000 pieces of clothing.

SCENTIFY is not just about ironing; it’s a companion in your daily routine, offering a long-lasting fresh and luxurious atmosphere.

SCENTIFY: Elevating cleaning experience

The SCENTIFY Eau de Fabric and Eau de Car range address the increasing demand for fabric and car fresheners that go beyond merely eliminating odours.

With three premium fragrances, SCENTIFY Eau de Fabric turns household chores into a delightful experience. Enchanteur’s commitment to enhancing lifestyles is evident in SCENTIFY, providing an elevated cleaning experience with refreshing scents.

The highlight of the launch was a 24-hour ironing marathon commencing on November 29th, showcasing the versatility of SCENTIFY Eau de Fabric.

The event aimed to break records and create awareness of the product’s unique features. Celebrities like singer Wany Hasrita and actor Izzue Islam participated in an “ironing duet,” adding glamour to the finale.

Record breaking feat

Breaking records with a remarkable 10,700 pieces of clothing ironed in a single day, SCENTIFY by Enchanteur Eau de Fabric secured a prestigious spot in the Malaysia Book of Records for “The Most Clothes Ironed in a Day.”

The official certificate was presented to the SCENTIFY Brand Team and the Executive Directors of Mydin Mohamed Holdings Berhad. This recognition goes beyond a record; it establishes SCENTIFY Eau de Fabric as an essential household companion.

Beyond the numbers, this marathon and certification underline SCENTIFY Eau de Fabric as a must-have in every home. It offers more than traditional fabric fresheners, providing an elevated cleaning experience with a refreshing and enlightening scent.

SCENTIFY Eau de Fabric stands out as a unique and essential addition to household cleaning routines. Ready to elevate your fabric freshener game? SCENTIFY by Enchanteur Eau de Fabric (370ml) is now available at RM9.50 in West Malaysia and RM10.00 in East Malaysia.

The SCENTIFY by Enchanteur Eau de Car range (14ml) is priced at RM9.90 in West Malaysia and RM10.40 in East Malaysia.

Find these products at major retailers, supermarkets, and hypermarkets nationwide. Upgrade your fabric freshener experience with SCENTIFY and transform your daily chores into a fragrant journey.