Lifebuoy hosts Ramadan event for hygiene education 

Lifebuoy, a leading hygiene brand, partnered with Watsons Malaysia and HOPE worldwide Malaysia to host a special Ramadan event for 100 underprivileged individuals on March 23rd, 2024.

This initiative aimed to promote good hygiene practices and reduce illness rates within these communities.

“H is for Handwashing” initiative

The event, aligned with Lifebuoy’s “H is for Handwashing” campaign, combined a communal breaking of fast with educational talks and engaging activities.

Dr. Amanda Elli delivered a talk on proper hand washing techniques, emphasising the 7-step method recommended by the Ministry of Health.

A fun entertainment skit by Malaysian comedian Norhanizam “Nizam Jentik Jentik” further emphasised the importance of hand washing in a lighthearted way. Interactive activities for children and families reinforced the learning experience.

The initiative extended beyond education. Lifebuoy donated personal care provisions to over 1,100 underprivileged families across Malaysia.

The Ramadan event also awarded ten lucky families with kitchen appliances and Baju Raja gift vouchers, providing practical support and enhancing their Hari Raya celebrations.

Long-term commitment to hygiene education

Lifebuoy, committed to fostering healthy communities, has partnered with organisations like HOPE worldwide Malaysia for nearly a decade.

Their combined efforts focus on hygiene education programs in schools and communities, reaching hundreds of thousands of children and adults since 2015. Lifebuoy aims to reach one million students by 2025, empowering them with essential hand washing habits.

“Lifebuoy’s mission is to make hygiene a routine,” said Lenny Chuah, Country BU Lead of Personal Care for Malaysia, Singapore, and Thailand.

“We partner with organisations like Watsons Malaysia and HOPE worldwide Malaysia to empower families to live healthier lives through proper hand washing and hygiene practices.”

“We are proud to have Lifebuoy as a longstanding partner,” shared Katy Lee, Executive Director of HOPE worldwide Malaysia.

“This collaboration empowers underprivileged families to prioritise their health and hygiene.”

Lifebuoy’s Ramadan event and ongoing hygiene education programs demonstrate their dedication to a healthier future for all Malaysians.

By promoting good hand washing habits and providing access to essential hygiene products, they empower communities to prevent illness and live healthier lives.