Jimmy TanThe Perak International Indian Expo & Viral Food Festival 2025 is currently drawing large crowds at Aeon Big, Falim, Ipoh. Running from March 5 to March 9, this annual event, organized by Colours of India, has transformed the venue into a bustling marketplace of cultural richness, fashion, and culinary delights. Operating daily from 10:00 am to 10:00 pm, the expo offers visitors a unique opportunity to explore Indian traditions through a vibrant retail and gastronomic experience.
Renowned for organizing Malaysia’s largest indoor Deepavali expos, Colours of India has once again curated an event that seamlessly blends commerce with culture. Attendees can browse a wide selection of traditional and contemporary Indian attire, home essentials, jewelry, and accessories sourced from prominent regions like Delhi, Mumbai, Gujarat, Kanjipuram, and Chennai.
Extensive Shopping Experience
Shoppers at the expo can find an extensive range of Indian ethnic wear, including sarees, kurtas, Punjabi suits, lenghas, and jippas, catering to men, women, and children. With vendors bringing the latest collections from across India, visitors can purchase authentic, high-quality attire at exclusive discounts of up to 80%.
Beyond fashion, the expo offers a diverse selection of home essentials, decorative items, and accessories that reflect India’s rich artistic heritage. From intricately designed jewelry to finely crafted home décor, the event provides an ideal shopping destination for those seeking traditional Indian craftsmanship.
Complementing the retail experience is the much-anticipated Viral Food Festival, where food enthusiasts can indulge in an array of authentic Indian dishes. The festival highlights popular street foods such as pani puri, alongside a variety of North and South Indian delicacies. Visitors can savor flavors from across India, prepared by expert chefs, making the festival a paradise for food lovers.
With a focus on authenticity and variety, the food festival also presents a platform for small and home-based food businesses to showcase their culinary expertise. The inclusion of these vendors aligns with the event’s mission of fostering local entrepreneurship while giving visitors a chance to experience traditional Indian flavors in a vibrant setting.
Supporting Local Entrepreneurs
Colours of India, in collaboration with Global Mega Exhibition and GM Indians Wholesales Avenue, has been a strong advocate for small businesses in Malaysia. Having successfully organized over 100 exhibitions across various industries, the group continues to create opportunities for local vendors and entrepreneurs through networking, business matching, and mentorship programs.
This year’s event not only serves as a retail and cultural hub but also as a platform for aspiring entrepreneurs. Business owners can gain insights into industry trends, participate in workshops, and connect with potential investors and partners. The initiative reinforces the importance of economic empowerment and community development, making the expo more than just a marketplace—it’s a gateway for growth and collaboration.
As the Perak International Indian Expo & Viral Food Festival 2025 continues to attract visitors over the coming days, it stands as a testament to Malaysia’s thriving Indian community, celebrating its heritage while contributing to local economic progress.
CJMY
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