AdminThe highly anticipated Heineken Refresh Your Music 2025 returns with a bold new vision, and it’s already creating waves. Over 10,000 tickets were snapped up within minutes of release, proving that fans are ready to reconnect and rediscover music in unexpected ways. Slated to take place at Resorts World Awana, Genting Highlands on 21 June 2025, this third edition promises an electrifying celebration of sound, social connection, and music discovery.
“Heineken Refresh is all about breaking boundaries—of sound, of spaces, and of social circles,” said Shaun Lim, Marketing Manager – Premium, Heineken Malaysia Berhad. “It’s about bringing people together through unexpected music moments, turning strangers into new music buddies, and creating memories over a cool, refreshing Heineken.”
Star-packed lineup
Leading the highland celebration is Grammy-winning EDM superstar Zedd, whose global hits Clarity, The Middle, and Stay have cemented his status as a festival favourite. Known for his euphoric drops and melodic style, Zedd’s one-night-only set is expected to be the centrepiece of a dynamic evening.
Joining him is a curated lineup of crowd-pullers. HYO of K-pop royalty Girls’ Generation will bring her explosive performance energy, backed by a live choir in a unique fusion of electronic beats and soaring vocals. Local heavyweight Blink returns with his signature sound, while rising DJ Jovynn is set to go back-to-back with techno star AnnJo in a high-intensity set. Rounding off the night, upcoming duo Beautiful Mistakes will keep the energy flowing with their fresh take on the genre mix.
Surprise pop-ups shows
This year’s campaign builds on the success of the Heineken Refreshing Sessions, which took music to unexpected venues like gyms, bookstores, and supermarkets—proving that great beats can happen anywhere. These pop-up shows were designed to create shared moments, shake up routines, and make room for new social connections.
“From surprise sets in everyday spaces to this spectacular highland finale, every Heineken® Refresh moment is designed to ignite discovery—of new beats, fresh vibes, and meaningful connections,” Lim added. “It’s not just a music event, it’s a celebration of what happens when great music, great company, and great beer come together.”
Heineken Refresh Your Music 2025 is strictly for non-Muslims aged 21 and above. When you drive, never drink—#EnjoyResponsibly.
To find out how to get your tickets, follow Heineken on Instagram and Facebook.
Jimmy Tan
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