CJMY
GM Klang Wholesale City, in collaboration with the Faculty of Communications and Media Studies of Universiti Teknologi MARA (UiTM), raised RM40,000 during the Rioooh Raya Special Charity Sale 2023 programme.
GM Klang presented a donation of RM8,000 to Rumah Amal Kasih Bestari from the funds raised during the event.
Norsuhaida Othman, the Senior Manager of Brand Communications of GM Klang, handed over the donation during the Iftar Jalinan Kasih Yayasan Kita Anak Malaysia event.
GM Klang charity sale programme
The charity sale programme was held at the ground floor lobby of GM Klang from April 7 to 9. The programme involved about 40 students and 19 wholesalers participating in the corporate social responsibility (CSR) programme.
The participants sold various raya products such as clothes, bags, fashion accessories, shoes, hijabs, biscuits, and more.
Norsuhaida Othman said, “Indirectly, these students have been exposed by GM Klang wholesalers to business knowledge such as sales and promotion strategies as well as communication with customers.”
Donation to Rumah Amal Kasih Bestari
Norsuhaida said it was hoped the donation would help the residents of the charity house, which is one of the orphanages with the largest number of residents, namely more than 200 orphans.
She also mentioned that GM Klang and UiTM have been collaborating since 2018 on various programmes which benefited the students.
She added, “The special charity sale has attracted more than 10,000 visitors during the three days, and both parties intend to continue this kind of collaboration programme.”
GM Klang and UiTM collaboration
GM Klang and UiTM have been working together since 2018 in various programmes that benefit the students. This latest collaboration programme, which involves a charity sale, aims to raise funds for the needy while exposing students to business knowledge.
The success of the Rioooh Raya Special Charity Sale 2023 programme has shown that both parties can achieve their goals by working together.
GM Klang and UiTM intend to continue this kind of collaboration programme to provide students with valuable exposure to real-world business practices. Additionally, the charity sale programme aims to raise funds for the needy and contribute to the betterment of society.
The success of the programme has proven that both parties can work together effectively to achieve their goals.
GM Klang Wholesale City’s donation of RM8,000 to Rumah Amal Kasih Bestari is a testament to the success of the Rioooh Raya Special Charity Sale 2023 programme. GM Klang and UiTM plan to continue this kind of collaboration programme in the future.
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