VISTA Eye Specialist, a renowned eye care provider in Malaysia, is thrilled to announce its upcoming Parents’ Day campaign, “Seeing Our Parents Smile.”
This heartfelt campaign aims to celebrate the beauty of parents’ smiles while strengthening the bond between parents and children, acknowledging their lifelong sacrifices.
Coinciding with the celebrations of Mother’s Day and Father’s Day in May and June, the campaign’s centrepiece is an engaging eye carnival that will take place across VISTA’s eight centres in Malaysia over two weekends in June 2023.
VISTA eye carnival promoting family fun
The eye carnival organized by VISTA promises an unforgettable experience for the whole family. Packed with exciting activities and themed experiences, the event will foster a holistic approach to eye health and create memorable moments for all attendees.
Participants can enjoy free health screenings provided by esteemed partners like Qualitas Health clinics and WELL Rehabilitation Center, ensuring that the event not only brings joy but also raises awareness about maintaining good eye health.
From interactive games to informative booths, the carnival will cater to both children and adults, emphasizing the importance of regular eye check-ups and preventive measures.
Social media buzz and exclusive prizes
To generate excitement and encourage families to join the eye carnival, VISTA has enlisted the support of local social media influencers and Key Opinion Leaders (KOLs).
Through online initiatives on popular platforms like Facebook and Instagram, these influencers will share shoutouts, organize contests, and engage with their followers to create a buzz surrounding the event. As part of the social media campaign,
VISTA is offering exclusive smiley-themed prizes and premiums to lucky winners. Attendees will also have the chance to win an unforgettable exclusive cruise experience, adding an extra element of excitement to the event.
Tan Xin Yi, VISTA Parents’ Day Project Leader, expressed her delight in creating unforgettable experiences that celebrate the love, support, and selfless dedication of parents through the simple act of smiling.
Nancy Thien, Chief Centre Manager of VISTA Eye Specialist, emphasized the organization’s commitment to impact and change lives, from ensuring optimal vision for parents to unlocking the potential in children.
VISTA Eye Specialist’s mission extends beyond eye care, as they strive to promote a healthy and safe lifestyle and foster cherished family moments. With their technological advancements and dedication to the community, VISTA Eye Specialists continues to make a meaningful difference in the lives of individuals and families across Malaysia.