Etika empowers Orang Asli community with solar project

Etika Sdn Bhd, a prominent halal beverage manufacturer, has showcased its strong commitment to social and environmental well-being through its recent Corporate Social Responsibility (CSR) initiative, “Solar Project X Medical Camp for the Orang Asli.” This initiative, organized under the global community outreach program “RE-CONNECTION for the EARTH,” not only aligns with World Environment Day but also aims to promote environmental conservation and sustainable communities.

The successful execution of the “Solar Project X Medical Camp for the Orang Asli” highlights Etika’s dedication to making a positive impact on society and the environment, further solidifying its position as a responsible corporate entity. In collaboration with its partners SOLS 24/7, MUC Healthcare, and Muhibbah FoodBank, Etika powered 19 homes of the Orang Asli community in Koa, Kedat with solar electricity and provided a medical camp for 54 homes with 60 families. This initiative not only improves the well-being of the indigenous community but also addresses their energy needs in a sustainable manner.

Santharuban Thurai Sundaram, Chief Executive Officer of Etika Group of Companies (Malaysia, Singapore, and Brunei), expressed the company’s belief in the power of connection. He stated, “The ‘Solar Project X Medical Camp for the Orang Asli’ perfectly aligns with our RE-CONNECTION for the EARTH campaign, as it promotes sustainable energy solutions and supports the indigenous community. We chose to focus on the Orang Asli because we recognized their close connection to the environment. Through this campaign, we aim to empower the Orang Asli community, enhance their quality of life, and contribute to a sustainable future for all.”

Empowering Orang Asli: Improving well-being

SOLS 24/7 played a pivotal role in the success of this initiative by installing and commissioning solar panels for the 19 Orang Asli homes. Prior to this project, these homes had limited access to consistent electricity for lighting and relied on generators or oil lamps. With the provision of solar panels, the community can now enjoy a reliable and sustainable source of energy.

In collaboration with MUC Healthcare, comprehensive health screenings were conducted for the Orang Asli community. These screenings included checks on blood pressure, SPO2 levels, and BMI, while health education booths provided valuable information on first aid at home, nutritious food, and basic hygiene practices. Muhibbah FoodBank, an NGO partner, generously contributed essential supplies and other items to complement the initiative, ensuring that the Orang Asli community received comprehensive support beyond beverages, further enhancing their well-being.

The “Solar Project X Medical Camp for the Orang Asli” by Etika Sdn Bhd and its partners signifies a significant step towards fostering sustainable communities and promoting environmental conservation. Through this initiative, Etika has demonstrated its unwavering dedication to making a positive impact, and the Orang Asli community in Koa, Kedat can now look forward to a brighter and healthier future.