MINISO launches Eagle Leader Plan II in Malaysia

MINISO, the globally renowned lifestyle brand, has unveiled the second edition of its Eagle Leader Plan in Malaysia, a strategic initiative aimed at strengthening its global talent pipeline.

This programme, first introduced in 2022, is a crucial part of MINISO’s efforts to support its expansive global business strategy across 111 countries and markets.

MINISO: Building global leaders

On 18 July, MINISO launched the Eagle Leader Plan II in Malaysia, bringing together a select group of over ten Malaysian graduates from top universities worldwide.

These young professionals are set to embark on a journey that could see them rise to key positions within the company, such as national deputy general managers, national operations managers, and national merchandise managers.

The programme is designed to provide these trainees with comprehensive training over the next 1-2 years, covering both theoretical and practical aspects of global retail operations.

Participants will undergo various phases of development, including domestic operation study, overseas rotation, fixed-position practice, and an intensive management training camp.

Since its inception, the Eagle Leader Plan has already trained 36 individuals who now support MINISO’s international operations in countries like the United States, Canada, Indonesia, India, Vietnam, and Malaysia.

The second edition aims to expand this pool by recruiting and training an additional 30 global talents within the next three years.

MINISO’s commitment to talent development

MINISO’s Eagle Leader Plan II is more than just a training programme; it is a strategic initiative that reflects the brand’s commitment to enhancing its organisational capacity for global business development.

As Bella Tu, Vice President and General Manager of MINISO Overseas Directly Operated Markets, explained, the success of MINISO rests on four foundational pillars: hard work, long-term focus, measurable outcomes, and learning from best practices.

She emphasised the importance of embedding these values in the company’s culture to sustain its growth and success.

Jessica Huang, Vice President and Chief Human Resources Officer of MINISO, highlighted the critical role that talent and corporate culture play in the company’s success.

“MINISO is a nurturing ground for retail talent,” Huang stated.

She further noted the company’s commitment to providing excellent benefits, diverse training opportunities, and a people-centric culture that fosters continuous growth and development for its employees.

In line with its commitment to developing global talents, MINISO has recently opened the MINISO Malaysia Global Talent Development Centre.

This new facility will play a vital role in nurturing globally oriented talents in Malaysia, further strengthening the company’s workforce, which already includes over two hundred local employees.

With its presence in 111 countries and over 6,600 stores worldwide, MINISO is well-positioned to offer a promising future for both its employees and the company.

For more information, please visit https://www.linkedin.com/company/minisolife