Canon maintains the No. 1 share in the camera market

Canon Inc. has announced that its interchangeable-lens digital cameras, including digital SLR and mirrorless cameras, have maintained the No. 1 share of the global market for 20 consecutive years from 2003 to 2022. Canon develops key imaging system components, such as CMOS image sensors, image processors and interchangeable lenses, with a core concept of “Speed, Comfort and High Image Quality.”

Canon offers a wide-ranging product lineup, from high-performance flagship models to entry-level models that allow users to enjoy high-image-quality shooting with easy operation, as well as a rich selection of RF and EF series lenses that make possible a wealth of creative expression.

Canon introduced its breakthrough EOS Kiss Digital (EOS Digital Rebel or EOS 300D in other regions) in September 2003, which was competitively priced and featured a compact, lightweight design, becoming the engine for growth in the digital SLR market, capturing the top share of the global market, and heralding the age of digital SLR cameras.

Since then, Canon has continued to launch groundbreaking products, including the professional-model EOS-1D series and the EOS 5D series, which paved the way for digital SLR video recording. Canon’s next-generation EOS R System, launched in October 2018, includes the EOS R5, the first camera to feature 8K video recording, released in July 2020 and the EOS R3 in November 2021, which features tracking of fast-moving subjects and continuous shooting performance.

In 2022, Canon announced the EOS R7, the first APS-C size model in the EOS R Series, and the EOS R10, alongside six new RF lenses. The company also released the EOS R6 Mark II full-frame camera in December 2022, which features advanced AF functionality and superb video capabilities, further expanding its lineup and securing its No. 1 share of the global market for the 20th consecutive year.

“Canon will continue to refine its proprietary imaging technologies while further strengthening and expanding the EOS series of cameras and RF/EF series of lenses, opening up new avenues of image capture to meet the needs of increasingly diverse users and to promote the spread of photo and video culture,” the company stated.

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