CTOS and AirAsia Academy join forces to empower SMEs

CTOS, Malaysia’s leading credit reporting agency, and AirAsia Academy, a digital learning platform, have partnered to empower small and medium enterprises (SMEs) through strategic business education and networking opportunities.

This collaboration marks a significant step towards equipping SMEs with the skills needed to thrive in the digital era.

CTOS Verified: Enhancing credibility

For over 30 years, CTOS has championed the success of SMEs, recognizing their vital role in the Malaysian economy.

This new alliance combines CTOS’s expertise with AirAsia Academy’s focus on future-proofing the workforce, offering SMEs valuable training and networking opportunities.

The event highlighted the enhanced CTOS Verified service, which grants verified businesses the prestigious CTOS Verified Seal, a symbol of online credibility.

Beyond boosting online presence and transparency, CTOS Verified companies now enjoy exclusive access to networking events, consulting workshops, marketing coaching, and more.

“SMEs are the backbone of our economy,” said Erick Hamburger, Group CEO of CTOS Digital Berhad.

“CTOS takes pride in partnering with AirAsia Academy to offer unique avenues for learning and growth.

CTOS Verified not only unlocks new business opportunities but also underscores the company’s trustworthiness to potential clients and partners.”

Education and networking for business growth

The event featured inspirational talks from industry leaders like Tan Sri Tony Fernandes, CEO of Capital A (AirAsia’s parent company).

His insights on perseverance and creativity in business motivated entrepreneurs to embrace innovation.

Following his talk, practical social media marketing strategies were presented by Ciayi Lim, a digital marketing expert from AirAsia Academy.

Tan Sri Tony Fernandes commented, “Education is the key to unlocking boundless opportunities. AirAsia Academy strives to democratise education, offering affordable online and in-person courses that address the digital needs of businesses.

Through this partnership, we equip SMEs with the tools to enhance their marketability and technological proficiency in this digital-driven landscape.”

Aireen Omar, President (Investment & Ventures) of Capital A, emphasized the importance of continuous learning for SMEs.

“Education is crucial for businesses to adapt to rapid technological advancements and stay ahead of the curve. AirAsia Academy provides entrepreneurs and startups with a platform to upskill themselves, solidify their foundation, and navigate the ever-changing digital landscape.”

This collaboration is expected to extend beyond this initial event. Both CTOS and AirAsia Academy are committed to exploring future initiatives that promote affordable and accessible business education for SMEs.

CTOS aims to convert 2,000 clients within its ecosystem into potential learners with AirAsia Academy, empowering more businesses to excel in the digital age.