The Curve to host virtual campaign this Merdeka

In celebration of the country’s road to independence and it’s rich history, the Curve shopping mall is hosting a virtual campaign from now until September 16, 2021.

The Merdeka campaign themed “Malaysia Kebanggaanku” will feature online activities for all ages.

The Curve’s shoppers and members of the public are invited to express their patriotism creatively from the comfort of their homes from now until September 16, 2021. They will also have the opportunity to win prizes and cash vouchers.

Boustead Properties Berhad property management and investment senior general manager Jazmi Kamarudin reminded Malaysians of what they could achieve by standing together in this challenging times.

“Despite the ongoing pandemic, this special time of the year is a wonderful opportunity to take pride in what we Malaysians can achieve by being united, be it in fighting Covid-19 or using our differences to rise above as our forefathers did all those years ago.

“While current restrictions on social gatherings are still not lifted, we hope our virtual Malaysia Kebanggaanku campaign this year will still allow us to connect in the spirit of the occasion and make it memorable,” Jazmi said.

Among the activities are the Traditional Costume Pose which allows participants to upload their best pose in a Malaysian traditional costume and tag the Curve’s Instagram account @thecurve.official with the hashtag #TraditionalCostumewiththeCurve.

There is also the Draw a Doodle contest where Malaysians can unleash their creative side with a Merdeka-related image that inspires them, whether it is the heroic frontliners, the Jalur Gemilang, or a slice of history in the journey towards independence.

Participants can also depict how East Malaysia joined the then Federation of Malaya in a sign of solidarity. All doodle entries must tag @thecurve.official and use the hashtag #merdekawiththecurvedoodle. The contest runs from September 1 to 16, 2021.

The Curve’s Facebook page will also have Crossword Puzzle and Count the Flag activities. Each activity will see three lucky winners bagging cash vouchers worth RM100 each.

Shoppers who spend RM200 in combined two receipts on the same day will be entitled to redeem a RM20 cash voucher, while those who spend RM100 in combined two receipts will be eligible for a RM10 cash voucher.

The Curve continues to observe the standard operating procedures under the current recovery phase, with food and beverages outlets open for now, along with other approved essential services.

For more information about Malaysia Kebanggaanku campaign, check the Curve’s website thecurve.com.my or Facebook page theCurveShoppingMall or Instagram account (@thecurve.official).