LISTERINE and Watsons collaborate to champion oral hygiene, set new record

LISTERINE has once again demonstrated its dedication to promoting oral health, this time by collaborating with Watsons Malaysia to create a new record. Today, they etched their names in The Malaysian Book of Records for the ‘Largest Participation of Simultaneous Swishing,’ with 2,382 participants coming together to emphasize the importance of comprehensive oral hygiene, incorporating mouthwash into daily routines.

The record-breaking event took place at the LISTERINE ‘Swish and Makan’ event, held at De.Wan 1958 by Chef Wan @ The Linc. The event featured a detailed walkthrough of a complete oral care routine, underscoring the role of mouthwash in optimal dental hygiene. Participants were treated to a specially curated menu by De.Wan and enjoyed a special appearance by celebrity guest Datuk Chef Wan, adding an extra touch of glamour to the proceedings.

Celebrity Chef Wan Graces ‘Swish and Makan’ Event

The ‘Swish and Makan’ event is a testament to LISTERINE’s mission to promote holistic oral care, helping individuals #CompletetheClean following their daily brushing routines. While brushing and flossing are critical in removing plaque, these practices alone are not sufficient to maintain oral health. Research indicates that brushing alone cleans only 25% of the mouth. By using LISTERINE twice daily for 30 seconds, users can kill 99.9% of germs and reduce plaque five times more than brushing and flossing alone. This makes mouthwash a crucial component of a complete oral care routine.

Dr. Kayla Teh, a prominent dentist, highlighted the additional benefits of mouthwash. “By including rinsing with a mouthwash formulated with essential oils for 30 seconds in your daily oral care routine, twice a day, you can reduce plaque, and tartar and achieve healthier gums overall too,” she explained.

Schools in Klang Valley Participate

The event also reached out to younger Malaysians, with interactive sessions and informative demonstrations held at Sekolah Kebangsaan Sungai Binjai and Sekolah Kebangsaan Bukit Kemuning 2 in the Klang Valley. These sessions aimed to instill the importance of regular oral care routines, including the use of mouthwash, in students.

In conjunction with the event, LISTERINE and Watsons Malaysia announced an exciting promotion running from June 4 to July 8. Customers who spend RM30 on LISTERINE® products at Watsons outlets stand a chance to win Grab Food vouchers worth up to RM15,000. This promotion is designed to encourage consumers to prioritize their oral health while enjoying additional rewards.

The collaboration between LISTERINE and Watsons Malaysia not only highlights the importance of oral hygiene but also demonstrates the positive impact of community-driven health initiatives. Together, they are setting new standards for oral care and celebrating the union of wellness and indulgence.

As Malaysians, we understand the diverse and rich variety of foods we consume daily, which makes maintaining good oral hygiene practices all the more critical. The ‘Swish and Makan’ event, along with ongoing educational efforts and promotions, underscores the commitment to elevating oral care standards across the nation.

Join LISTERINE and Watsons Malaysia on this journey to better oral health and witness the remarkable achievements that come from community collaboration and dedication to wellness.